The book MOST LIKELY DESIGN is, on the one hand, a do it yourself guide and should help to design and develop an affordable product. Further more how to produce and distribute a product by yourself and it should give a rough overview about todays marketing strategies for small scale companies. On the other hand, MOST LIKELY DESIGN tells the story of a small company that developed, out of luck, a product that gets produced on demand and has been sold worldwide over 15000 times.
Author: Wolfgang List
more then 100 colour illustrations
Size: 21cm x 16cm / 8.3inch x 6.3inch